National: Lexar, a leading global memory and storage solutions brand, has announced a strategic partnership with Solutions India, a prominent channel partner based in Mumbai, West India. This strategic collaboration aims to enhance Lexar’s distribution network and make its comprehensive range of products available to end consumers in the region.
Under the terms of this partnership, Solutions India will serve as Lexar’s strategic channel partner for the states of Maharashtra, Gujarat, Chhattisgarh, Madhya Pradesh, and Goa. The focus will primarily be on distributing Lexar’s complete portfolio of internal SSD (Solid State Drive) and PSSD (Portable Solid State Drive) products, ensuring their availability across small and medium-sized IT retail partners.
Commenting on the same, Fissal Oubida, General Manager and Global Marketing Director – Middle East, Africa, and India, Lexar, said “The memory and storage solutions market in India has been witnessing an enormous growth and we are looking to encash on the same. Our latest partnership with Solutions India ensures that we will be able to grow and strengthen Lexar’s local presence in West India”
Lexar’s portfolio includes a wide range of memory and storage solutions, including SSDs, DRAM modules, SD cards, microSD cards, and card readers. This partnership with Solutions India underscores Lexar’s commitment to providing high-quality products to meet the burgeoning demand for reliable and innovative memory solutions.
Jitesh Mehta, Managing Partner, Solutions India, said “We’re excited to collaborate with Lexar and enhance their product availability in West India. This partnership reflects our commitment to delivering quality products and expanding market reach for both companies.”
Solutions India and its affiliated firms Next Solution, Kalp Solution, and H R Solutions boast a robust retail base with over 2000 retail counters spread across the aforementioned states. Recognized among the top 10 IT distribution channel partners in India, Solutions India’s partnership with Lexar signifies a significant stride towards expanding the availability and awareness of Lexar products in the region.
